Research guides everything we do at SCG. Our IPQ Research™ process identifies your brand’s strengths, competitive advantages and opportunities for success—to take off from your current state and land at your strategic vision.
From the launch pad of marketing research, our Brand Vision process propels your business forward by creating standout B2B branding. We begin by crafting spot-on messaging before developing the visual identity that lifts your brand above the competition.
SCG’s content strategy and content marketing programs help your brand demonstrate its expertise, draw in new prospects and regularly engage with followers. Digital, print, audio, or video—we can do it all in-house.
From creative web design and content to skillful search engine optimization, we offer full-service digital capabilities to bring your business to life online.
As a full-service marketing agency, we select the right mix of traditional and digital tactics including advertising, sales, collateral and video to support your product launches and boost your brand above the competition.
News coverage remains one of the most effective ways to build awareness, understanding and support for a brand. SCG has the experience, creativity and tenacity to land high-profile media opportunities for your company along with handling reputation management, crisis counsel and internal communications.
Marketing signaling is any communication that provides information beyond the mere form of a message. If you want your brand to be a market leader or category disruptor, make sure your marketing signals it, or they might not believe it.