Wisdom from Professor Plum Content

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Introducing Chief Growth Officer Marie Mansheim

A Chief Growth Officer bridges gaps between sales, marketing, product development and manufacturing and identifies new market opportunities to expand customers.

Branding Content Digital Marketing

In the World of AI, a Writer Stands Out

ChatGPT provides opportunities for real writers to punch above the algorithmic blah.

Content Marketing

Whooo is Professor Plum?

We sat down with SCG’s resident Know-it-Owl Professor Plum to talk early life, time at SCG, and the im-peck-able wisdom he imparts on clients who are ready to succeed.

Content

How to Create a Corporate Newsletter that’s Actually Interesting

Use our corporate newsletter ideas to write content that employees will actually want to read, and learn how to make every edition better than the last.

Content

How to Come Up with Content Marketing Ideas that Actually Work

Generating (actually good) content marketing ideas requires being clear about what your audiences really want. Read our tips on how to do it.