Without These Six Strategy Essentials, Your Product May Experience Failure to Launch
Looking for expert advice for your product launch strategy? Here are six essential elements of successful product launches SCG has perfected over 30 years.
Marketing based on flawed beliefs don’t quite hit the mark. Here’s how to bridge the gap between what you think customers want and what they really want. Hint: ask them.
Good Targeting Gets Even Better with LinkedIn Interest Targeting
LinkedIn recently added an interest targeting capability that nicely adds to their existing targeting options to get ads in front of qualified B2B audiences.